LESSON 1 : WHOLESALE TRADE
The objectives of the study
1. The pupil acquires the knowledge of wholesale trade
2. The pupil understand the functions of wholesaler
3. The pupil analyses various wholesale trade practices and its features
4. The pupil evaluate and inference on the wholesale trade and its functions
Anticipatory set/ Introduction
In the earlier classes itself you have learned about trade and various type of trade
Here the lesson is prepared in different phases
Input/Procedure
The teacher present the lesson in small steps
The teacher guides the students to learn the Lesson with divergent questions
The teacher explains the questions through guided practice
Students learn the lessons through thought provoking questions without the help o the teacher
Wholesale trade means buying goods in large quantities from manufactures or producers and selling them in smaller quantities the retailers.
One who deals in wholesale trade is known as wholesaler or wholesale dealer. He is the connecting link between retailer and producers
Modeling
FUNCTIONS OF WHOLESALER
Buying and Assembling
Warehousing
Grading and packing
Breaking the bulk
Fixing the prices
Transportation
Risk bearing
Financing
Providing information about the goods
The wholesaler buys and assembles goods from different manufactures and keeps them in stock for sale to retailers.
The goods assembled are kept in warehouses during the intervals between production and consumption.
Grading and packing: After assembling the goods are sorted out on the basis of quality and size. This is called grading they are packed in attractive packages of convenient size.
The prices fixed by the wholesalers provide a basis on which the retailers determine the retail price.
As they buy in large quantities transportation is done more economically. Goods are moved from the place of production to the warehouses and from there to the retailer.
Risk bearing: Risk arising out of change in demand, spoilage destruction of goods by fire, theft, etc in the course of transportation or storage.
The wholesaler purchases goods on cash basis from the manufactures and sells them to the retailers on credit basis.
They collect information about the market conditions for the benefit of the producers.
Check for understanding
1. One who deals in wholesale trade is known as _________
(Wholesaler, Retailer)
2. _________ is the first link of intermediary in the chain of distribution of goods
(Wholesaler, Producer)
3. Wholesaler organized on a _________ of business.
(Large scale, Small scale)
4. Wholesaler deals in ________of goods
(Large quantity, small quantity)
Guided Practice
Answers
Answer the following questions by yourself. If you want to check whether it is correct or wrong, you can go another file and see whether your answers are correct.
Independent practice
And closure of the lesson
1.What is wholesale trade?
2. Name any three features of wholesale trade?
3. What are the features of wholesale trade?
4. Wholesale trade links _______and _________?
Answers
The objectives of the study
1. The pupil acquires the knowledge of wholesale trade
2. The pupil understand the functions of wholesaler
3. The pupil analyses various wholesale trade practices and its features
4. The pupil evaluate and inference on the wholesale trade and its functions
Anticipatory set/ Introduction
In the earlier classes itself you have learned about trade and various type of trade
Here the lesson is prepared in different phases
Input/Procedure
The teacher present the lesson in small steps
The teacher guides the students to learn the Lesson with divergent questions
The teacher explains the questions through guided practice
Students learn the lessons through thought provoking questions without the help o the teacher
Wholesale trade means buying goods in large quantities from manufactures or producers and selling them in smaller quantities the retailers.
One who deals in wholesale trade is known as wholesaler or wholesale dealer. He is the connecting link between retailer and producers
Modeling
FUNCTIONS OF WHOLESALER
Buying and Assembling
Warehousing
Grading and packing
Breaking the bulk
Fixing the prices
Transportation
Risk bearing
Financing
Providing information about the goods
The wholesaler buys and assembles goods from different manufactures and keeps them in stock for sale to retailers.
The goods assembled are kept in warehouses during the intervals between production and consumption.
Grading and packing: After assembling the goods are sorted out on the basis of quality and size. This is called grading they are packed in attractive packages of convenient size.
The prices fixed by the wholesalers provide a basis on which the retailers determine the retail price.
As they buy in large quantities transportation is done more economically. Goods are moved from the place of production to the warehouses and from there to the retailer.
Risk bearing: Risk arising out of change in demand, spoilage destruction of goods by fire, theft, etc in the course of transportation or storage.
The wholesaler purchases goods on cash basis from the manufactures and sells them to the retailers on credit basis.
They collect information about the market conditions for the benefit of the producers.
Check for understanding
1. One who deals in wholesale trade is known as _________
(Wholesaler, Retailer)
2. _________ is the first link of intermediary in the chain of distribution of goods
(Wholesaler, Producer)
3. Wholesaler organized on a _________ of business.
(Large scale, Small scale)
4. Wholesaler deals in ________of goods
(Large quantity, small quantity)
Guided Practice
Answers
Answer the following questions by yourself. If you want to check whether it is correct or wrong, you can go another file and see whether your answers are correct.
Independent practice
And closure of the lesson
1.What is wholesale trade?
2. Name any three features of wholesale trade?
3. What are the features of wholesale trade?
4. Wholesale trade links _______and _________?
Answers
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